Lecture by Gretchen Dietrich, Executive Director for the Utah Museum of Fine Arts

Recorded: July 13, 2011

The Utah Museum of Fine Arts’ new Executive Director, Gretchen Dietrich, mused on the qualities of a great art museum, discussing the latest ideas about engaging audiences and increasing participation in the arts. As a university art museum and a community art museum, the UMFA has a unique challenge to be relevant and engaging to a wide variety of contemporary audiences. How best can the Museum build on its strengths, serve the needs of an esteemed research university, improve the quality of its exhibitions and programs, and excite an ever-growing and increasingly diverse community?